Annual Cheers For cHAIRity

Annual Cheers For cHAIRity

NBA’s Charlie Villanueva Joins As Celebrity Guest Host For 4th Annual Cheers For cHAIRity!

For the fourth year, SOHO Events NYC and the National Alopecia Areata Foundation (NAAF) join forces to host Cheers for cHAIRity fundraiser.

This year, we’re thrilled to have 11-year NBA veteran, and New York City native, Charlie Villanueva (formerly of the Toronto Raptors, Milwaukee Bucks, Detroit Pistons, and Dallas Mavericks) on board as our celebrity guest co-host. Charlie has been a spokesperson and advocate for Alopecia awareness, since first drafted to the NBA in 2005 and continues his efforts through his foundation and other platforms.

“I’m really happy and honored to take part in this special event,” says Villanueva who was first diagnosed with Alopecia at the age of 10. “I have always said my purpose in life has been to inspire people. I hope my presence at such a prestigious event will continue to encourage people to always follow their dreams no matter the circumstances.”

On Friday night, September 15, 2017, at Manhattan hotspot DOUX (formerly The Vanity NYC), located in the heart of the Gramercy District, guests will help raise funds through a charity silent auction and raffle.

Attendees will have the opportunity to win exclusive items including house seats to Broadway shows, SoulCycle passes, Carolines on Broadway tickets, a Moxy pro guitar signed by former New York Yankees player Bernie Williams, Boston Celtics legend Paul Pierce autographed basketball, several luxury jewelry pieces including a Monica Vinader diamond bracelet, and much more.

Event Details:
Friday, September 15, 2017, 8pm – 11pm
DOUX (Formerly the Vanity NYC)
59 West 21st Street New York, NY 10010
Tickets: $30 – Purchase Tickets:
Attire: Cocktail with 1920s Flair, Great Gatsby Theme Party

All proceeds will go to NAAF and their mission to find a cure for Alopecia Areata, an autoimmune skin disease resulting in hair loss. The disease affects over 7 million people nationwide and usually first presents during childhood.

In previous years, Cheers for cHAIRity has raised a total of over $100,000 and we look forward to another successful “party with a purpose.” This event hits particularly close to home as Dr. Robert Goldberg, founder of Cheers for cHAIRity, has a young son who has been dealing with the effects of Alopecia Areata.

About SOHO Events NYC

SOHO Events NYC is a New York City-based event planning company that has led the organizing of the annual Cheers for cHAIRity event for the past four years. Our goal is to successfully plan entire occasions without the hassles of your day to day job. Follow us on social media @cheersforcHAIRity.

About National Alopecia Areata Foundation (NAAF)

The National Alopecia Areata Foundation (NAAF) serves the community of people affected by an autoimmune skin disease called alopecia areata that results in hair loss and emotional pain. NAAF is a 501(c)(3) nonprofit organization founded in 1981 and headquartered in San Rafael, CA. For more information, please visit

About The Charlie Villanueva Foundation (CVF)

CVF is a non-profit 501(c)(3) organization, established with three main areas of focus: supporting programs that help eliminate bullying, assisting families affected by Alopecia Areata, as well as assisting families in the poverty-stricken Dominican Republic. In brand partnership with