North America Hair Loss Treatment Products Market – Segmented By Distribution Channel And Geography – Growth, Trends, And Forecast (2018 – 2023)
The North America Hair Loss Treatment Products market is expected to reach USD 270 million by 2023, witnessing a healthy CAGR during the forecast period.
The US holds the largest share in North America Hair Loss Treatment Products market. Mexico is the fastest growing market for hair loss treatment products driven by increased hair loss problem. Rising hectic lifestyle with an increase in stress level is the primary factor driven the market growth.
Aging Population Accelerating Sales
More than 80 million men and women are suffering from hair loss problems in the US alone which has primarily driven the market. Consumers are seeking products with active ingredients to treat hair loss problems. According to the American Hair Loss Association, more than 66% of men are expected to experience hair loss problems by the age of 35.
Besides, about 85% of the men are projected to have thinner hair by 55 years old. More than 21 million women are suffering from serious hair loss problems with about 40% of them getting active treatments. Consumers are actively seeking hair loss treatment products which are safe, natural and healthy to use.
The US the Largest Market
The US accounts for the largest share of the market with unit consumption surpassed 12 million units in 2017, witnessing a steady CAGR during the forecast period. About 56 million population in the US alone are suffering from hair loss which has fueled the demand for hair loss treatment products. The concentration of men experiencing hair loss is comparatively higher than women.
About 9.6% of the US population is aged 65 or above which is followed by 40-49 aged group people.
Supermarket/hypermarket accounts for the largest sale of hair loss treatment products while online and specialist retailers are moving at a faster pace. Overall online retail in US market witnessed the fastest CAGR of 14% during the past five years. Consumers are increasingly going for online shopping due to convenience and multiple brand availability at discount offers.
More than 80% of Americans shopped online in 2016, with 43% purchasing weekly or once a month.
The US beauty product in-store retail grew only 0.6% during 2015-2016 while online retail grew by 10%. US online retail market overall is expected to contribute 17% of the retail share by 2022.
April 2018 – Valentino de Salva launched Lotus 39 Hair loss treatment in the US which focused people on aged from 18 to 79 years. The formula contains a blend of herbal oils, plants, and vitamins designed to promote hair growth for people of any ethnicity.
The North America Hair Loss Treatment Products market is competitive with many international brands occupying a major share of the market. New product launch focused on herbal and natural ingredients to promote hair growth is the key strategy adopted by players.
Medicinal, OTC drugs, and laser hair treatments are the major challenge for manufacturers.
Major players include – JOHNSON & JOHNSON SERVICES INC, L`OREAL S.A., HENKEL AG & CO KGAA, KAO CORPORATION amongst others.
Reasons to Purchase this Report
Analyzing the outlook of the market with the recent trends and Porters five forces analysis
Market dynamics scenario, along with growth opportunities of the market in the years to come
Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
Market value (USD Million) and volume (Units Million) data for each segment and sub-segment
Distribution Channel sales Analysis by Value
Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years
Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategy employed by the major market players
3-month analyst support, along with the Market Estimate sheet in excel.
North America Hair Loss Treatment Products Market