Hair Care in Georgia

hair loss research The dominant category in hair care is standard shampoo. In 2014 sales shampoo accounted for 64% of total hair care sales amounting to GEL56 million, with current value sales up by 4% over the previous year.

Colourants is other large category with 15% of value sales, reaching GEL13 million. 2-in-1 products remain popular amongst saver buyers; value sales of the category accounted for 9%, gaining GEL8 million.

Euromonitor International’s Hair Care in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth.

Forecasts to 2019 illustrate how the market is set to change.

Full Report Details at http://www.fastmr.com/prod/1006120_hair_care_georgia.aspx

Product coverage:2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report?

* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Report Table of Contents:

HAIR CARE IN GEORGIA
Euromonitor International
May 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2009-2014
Table 2 Sales of Hair Care by Category: % Value Growth 2009-2014
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2009-2014
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2009-2014
Table 5 NBO Company Shares of Hair Care: % Value 2010-2014
Table 6 NBO Company Shares of Salon Hair Care: % Value 2010-2014
Table 7 LBN Brand Shares of Hair Care: % Value 2011-2014
Table 8 LBN Brand Shares of Salon Hair Care: % Value 2011-2014
Table 9 LBN Brand Shares of Premium Hair Care: % Value 2011-2014
Table 10 Forecast Sales of Hair Care by Category: Value 2014-2019
Table 11 Forecast Sales of Hair Care by Category: % Value Growth 2014-2019
Table 12 Forecast Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Avon Georgia Ltd in Beauty and Personal Care (georgia)
Strategic Direction
Key Facts
Summary 1 Avon Georgia Ltd: Key Facts
Competitive Positioning
Summary 2 Avon Georgia Ltd: Competitive Position 2014
Oriflame Georgia in Beauty and Personal Care (georgia)
Strategic Direction
Key Facts
Summary 3 Oriflame Georgia: Key Facts
Competitive Positioning
Summary 4 Oriflame Georgia: Competitive Position 2014
Executive Summary
Growth Is Generally Positive, But Only Moderately So
Premium Sales Remain Stable
Established Companies Hold the Power
Georgian Distributional Environment Continues To Become More Civilised
Slow Growth Forecasted
Market Data
Table 13 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 14 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 15 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 16 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 17 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 18 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 19 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 5 Research Sources

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