Hair Care in Finland

Hair Care in Finland

Hair Care in Finland

Hair care in Finland is the biggest selling category in beauty and personal care, leaving even skin care behind.

It has been estimated that its exceptional position is due to the fact that Finns tend to have fine hair and struggle against flat hair when wearing hats in cold winter months.

 

On average, Finns also dye their hair and use styling agents more often than other Western Europeans, making them among the biggest consumers of hair care products per capita on the planet. Hair care,…

Euromonitor International’s Hair Care in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. Forecasts to 2019 illustrate how the market is set to change.

Product Coverage:2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data Coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

Get a detailed picture of the Hair Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2009-2014
Table 2 Sales of Hair Care by Category: % Value Growth 2009-2014
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2009-2014
Table 4 Sales of Styling Agents by Type: % Value Breakdown 2009-2014
Table 5 NBO Company Shares of Hair Care: % Value 2010-2014
Table 6 NBO Company Shares of Salon Hair Care: % Value 2010-2014
Table 7 LBN Brand Shares of Hair Care: % Value 2011-2014
Table 8 LBN Brand Shares of Colourants: % Value 2011-2014
Table 9 LBN Brand Shares of Salon Hair Care: % Value 2011-2014
Table 10 LBN Brand Shares of Styling Agents: % Value 2011-2014
Table 11 LBN Brand Shares of Premium Hair Care: % Value 2011-2014
Table 12 Forecast Sales of Hair Care by Category: Value 2014-2019
Table 13 Forecast Sales of Hair Care by Category: % Value Growth 2014-2019
Table 14 Forecast Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Berner Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 1 Berner Oy: Key Facts
Summary 2 Berner Oy: Operational Indicators
Competitive Positioning
Summary 3 Berner Oy: Competitive Position 2014
Bodim Port Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 4 Bodim Port Oy: Key Facts
Summary 5 Bodim Port Oy: Operational Indicators
Company Background
Chart 1 Health and Beauty Specialist Retailers: The Body Shop, Beauty Specialist Retailer in Hyvinkaa
Internet Strategy
Private Label
Competitive Positioning
Summary 6 Bodim Port Oy: Competitive Position 2014
Cederroth Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 7 Cederroth Oy: Key Facts
Summary 8 Cederroth Oy: Operational Indicators
Competitive Positioning
Summary 9 Cederroth Oy: Competitive Position 2014
Lumene Oy in Beauty and Personal Care (finland)
Strategic Direction
Key Facts
Summary 10 Lumene Oy: Key Facts
Summary 11 Lumene Oy: Operational Indicators
Competitive Positioning
Summary 12 Lumene Oy: Competitive Position 2014
Executive Summary
Unstable Economy Hampers Growth Potential
Product Expectations Remain High
Highly Competitive Landscape Challenges Players
Product Innovation Continues To Surprise Consumers
Static Growth in Sight
Key Trends and Developments
Affordable Luxury at Home Welcomed
Multi-benefit Products Win Over Consumers
Profitable Time for Private Label
Market Data
Table 15 Sales of Beauty and Personal Care by Category: Value 2009-2014
Table 16 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
Table 19 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 20 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
Table 21 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
Table 22 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2009-2014
Table 23 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
Table 24 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
Table 25 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 26 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
Sources
Summary 13 Research Sources

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